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Tuesday, April 13, 2021

037. ADA Ruling and Rules for ADA: Providing Quality Service For All


released April 13, 2021
(recorded April 11, 2021) - 1 hours, 27 minutes

April 7, 2021 Ruling by the 11th Circuit Appeals Court
The two-judge majority placed a lot of weight on the fact that the ADA only applies to physical spaces. In their view, a website is not a public accommodation as the ADA defines the concept.

The plaintiff, Gil, a bling man who patronized Winn-Dixie grocery store and pharmacy for 15 years, testified that ordering in person as a blind man made him "uncomfortable because he did not know who else was nearby listening" as he told...

AT: 04/13/2021 07:03:35 AM   0 COMMENTS
Tuesday, January 12, 2021

011. Beat the Bounceback: Constructing a Successful Homepage


released January 12, 2021
(recorded January 9, 2021) - 1 hour, 14 minutes

SEO Searchlight / Listener Mail: Matt and George answer, "I found your recent show about redesigning your website very interesting, thank you. My question is about Google Ads. I'm currently paying Google for the keyword "jewelry stores" because I can't seem to get people to my website any other way. Is this a problem with my SEO or does it mean I should redesign my website?" -- Frank, Houston TX

What's that word?
—freemium - The portmanteau of 'free' and 'premium,' this p...

AT: 01/12/2021 01:32:05 PM   0 COMMENTS
Friday, December 18, 2020

004. The Landing Page Has Landed


released December 18th, 2020
(recorded December 14, 2020) - 59 minutes

a) Introduction: George and Matt chat recent Black Friday buys.

b) Industry News / Headlines: Matt goes through the latest editions of InStore Magazine and Southern Jewelry News as retail stores prep for the winter holidays.

“I know I need to sell online, but…” How do you do it? by Mia Katrin October 27, 2020 via SJN

"Your December trading starts right now: Edge Retail Academy checklist for a successful holiday selling season" by David Brown November 12,...

AT: 12/18/2020 12:13:37 PM   0 COMMENTS