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Tuesday, March 02, 2021

025. Effective Product Descriptions (plus Hosting Scams and Microsoft Heatmaps)


released March 2, 2021
(recorded February 28, 2021) - 1 hour, 15 minutes

Listener mail -- "last episode (#24) you mentioned a business that closed and the next location inherited their bad google reviews. how do you prevent that from happening and how do you tell google that you're new to the location, or that you're even going to be moving? i don't want to show up in my old location either and look like I've closed."

Microsoft Bing Webmaster Tools - They recently announced the ability to create heatmaps and user recordings; this will ...

AT: 03/02/2021 09:00:38 AM   0 COMMENTS
Tuesday, December 29, 2020

007. Digital First in 2020 (A Year in Review)


released December 29, 2020
(recorded December 28, 2020) - 63 minutes

a) Tech News Headlines / Social Media Watch - Video conferencing is at the height of use from the ubiquity of Skype to the power of Zoom. Virtual Chat continues to be necessary, whether you're using Pure Chat or Podium, or Facebook Messaging. Social media trends in users via Instagram, Facebook, Twitter, TikTok, Snapchat, and YouTube bring in further possibilities, and questions.

b) Industry News / 2020 Review: How do you handle controversial current events in your online presence? Whe...

AT: 12/29/2020 03:54:00 PM   0 COMMENTS