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It doesn't matter if you have a brick and mortar store or an online only store; if you want to use the Internet successfully you need to develop an online marketing plan.
Building a website is only the beginning of what you need to do for success while using internet tools. If you truly want to achieve online success, you need to establish some type of marketing online which you can either manage yourself or hire professional service providers.
Our individual online marketing services are listed below in detail, but before these services can be effective, your website will need to be in top notch shape according to today's technologies and usability standards. Your website is the most important part of your online marketing plan; if it doesn't convert visitors into customers, it simply won't matter how much traffic your online marketing plan drives to your website.
Before starting any online marketing, we would prefer to work with you to make your website as effective as possible. This might require a redesign or simply content rewriting.
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When your jewelry website first goes live (or is redesigned) we can announce it to popular search engines for $247. Find Out More
We analyze your website for the current applicable keyword phrases for $395. Find Out More
We maximize your placement on a search engine results page, or SERP for short. $300 Monthly. Find Out More
Includes all the market research needed to find the correct keywords for your ads based on to the current content on your site. $225 Monthly plus payment to Google. Find Out More
Management service goes deeper in finding additional keyword phrases and "Long Tail Search Requests." $630 Monthly plus payment to Google. Find Out More
This is the service that pulls all possible efforts together to craft your website, maximizing your placement on a search engine results page. $1575 Monthly. Find Out More
Establishing external links to your website using our own network of high page ranked content websites. Find Out More
If you are currently running a Google AdWords campaign and involved with SEO then you might be interested in exactly what your competition is doing. $1599 per reporting month. Find Out More
This product provides a monthly report of how effective your offline ads are. $750 per reporting month. Find Out More
Optimizing offline marketing to correspond to online search results. Click here for full offline marketing details
Our goal is to have your web site become popular in your local area. When someone searches for your products in your town, zip code, county or state, we would like to see your web site listed in the search results.
Search engine submission is based on web site descriptions and specific sets of phrases that people might search for. Although we know many of the important phrases for the retail jewelry industry, you still need to provide us with phrases that are important to you.
We take these phrases and thread them throughout your jewelry web site when we initially set the site up.
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Although we can provide SEO service to any company, our efforts greatly increase when Psiclopedia™ is installed on your website.
Psiclopedia™ saves your website information in a generic format, but displays it on your website using any of dozens of available content layouts. Each layout is built in with the correct web page architecture needed for easy search engine readability. This includes how the URLs appear without using search strings.
Psiclopedia™ Jr. is a $965 add on to any static website.
Psiclopedia™ eBusiness 6.x if sold separately starts at $3055 for the basic CMS/Product Management system. However, this price is included in all eCommerce & eBusiness packages we sell.
*NOTE: Once you learn the basics of SEO yourself, you can easily manage your own SEO strategy without paying us for each additional step shown below.
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 No one uses search engine submission forms any more. We no longer use software or go to a search engine and manually list you into the engine. There are better methods, and faster too.
Through legitimate techniques we will get your website spidered by the major websites, usually within a week. That doesn't mean you will show up on a search engine results page (SERP for short) within one week, it just means you will be spidered. After that the search engines will have to figure out how to index your site for the SERP. Once a search engine discovers your jewelry website it automatically keeps it on a regular spidering schedule.
This announcement service will get you spidered within a week.
One Time Fee: $247.00
To Request This Service Call 888-872-0274 or use our Contact Form
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 Get inside the heads of your customers. You want your site to show up according to that your customers are thinking, not according to how you think. It is your responsibility to be found in a SERP when the customer searches for what they want to search for.
Through our Keyword Research process we can determine the phrases your customers are searching for, and which phrases are generating real visitors to your website.
It is advisable to have a keyword analysis done before your start your SEO efforts, since it insures you are starting off with the correct strategy. Without the analysis, over the course of several months you will learn the same information through trial and error of SEO.
One Time Fee: $395 per for 30 keyword phrases.
Additional 20 Phrases Researched : $75
To Request This Service Call 888-872-0274 or use our Contact Form
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 This is the term used to describe the process where a website is crafted to maximize your placement on a search engine results page.
The process requires several factors such as keyword research, rewriting pages on your site to match the keywords, correct website layout and proper use of HTML tags throughout the page.
The final goal it to have your website appear in the top results of searches relating specifically to your business and services.
Our SEO include a variety of services:
• Keyword research
• Site Auditing of content
• Monthly copy-rewriting
• Meta Description rewriting
• Title Tag rewriting
• Google Webmaster Tools
• Google Local
• Google Analytics
• SEO efforts adjusted monthly to take advantage of the research found within the Google tools.
Custom quotes are available for non customers
Current customers have a Setup Fee of $360.00 and then $300.00 or $750.00 Monthly
To Request This Service Call 888-872-0274 or use our Contact Form
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This is the term used to describe the process where all possible efforts are tied together to craft your website, maximizing your placement on a search engine results page.
This service is typically only provided to customers using the Psiclopedia CMS.
There is a one time setup fee to add additional features into the Psiclopedia SEM Suite which controls all your Search Engine Optimization features, including the ability to add unlimited pages to your website.
The internal structure of your website will be rebuilt to take advantage of the best possible SEO concepts for your website's design.
Content on all the pages will be rewritten a little bit every month to prevent Search Engines from penalizing you for doing too much optimization too quickly.
 Content of all pages will be increased to at least 400 words per page.
Landing pages will be created gradually around your site.
This service includes the Google AdWord Basic service.
We will gradually establish quality external links back to your website from appropriate sites for your business. This process is called "Link Building."
The final goal is to have your website and your AdWords campaign appear side by side in the top results of searches relating specifically to your business and services.
SEO service includes:
• Keyword research
• Site Auditing of content
• Monthly copy-rewriting
• Monthly New Page/Content Adding
• Meta Description rewriting
• Title Tag rewriting
• Site Restructuring
• Internal Link Optimization
• Google Webmaster Tools
• Google Local
• Google Analytics
• Google Insights
• Google AdWords
• SEO efforts adjusted monthly to take advantage of the research found within the Google tools.
• Blog Ideas and Content Consulting
• External Link Building
One Time Fee: $3030.00
$1575.00 Monthly
To Request This Service Call 888-872-0274 or use our Contact Form
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We can truthfully say that establishing quality links from other highly rated websites to your jewelry website is the most important part of your entire online marketing strategy. Don't believe us? We can actually prove it. Click here to Google Search "loose diamonds". Depending on the day, one of our customer websites will be either in the top 10 or top 20 results. Give us a call and we'll gladly point them out and explain how we did it.
For this service we will do the "footwork" involved with establishing links from other websites to yours. We will attempt to establish links from other local businesses to yours. We will also establish quality links from other popular websites, and maintain those links as needed.
Link building is a time-intensive service and each website requires a customized quote based on the difficulty and your geographic location. To achieve total success with this step you will need to follow our recommendations for online article syndication and distribution. This service may also incur additional fees from other agencies.
Customers who participate in all Steps 1-6 are eligible for our Guaranteed SEO Service as explained below. Our experience shows us that if we follow Steps 1-6 for any website, it's Search Engine Ranking will increase. No one can guarantee specific Search Engine Placement, not even Google. Click here to read Google's article on SEO
Call for a quote: 888-872-0274 or use our Contact Form
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If you are currently running a Google AdWords campaign and involved with SEO then you might be interested in exactly what your competition is doing. Learning about your competition will give you the information needed to build better advertising campaigns to take advantage of the gaps they left in their marketing strategy.
This is a monthly report we can generate to find out how your competition is advertising online. We will analyze up to 4 competitors for you. We can tell you what websites your competition is advertising on, tell you the ads they are using and give you the amount of traffic being driven to their website.
In the process you will discover how your online advertising is stacking up against theirs. We will provide reporting on up to 4 other competitive websites.
We provide an initial report and then a full report after 30 days of tracking and analysis of your competition.
Fee: $1599 per reporting month
To Request This Service Call 888-872-0274 or use our Contact Form
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This product provides a monthly report of how effective your offline ads are.
Each month you have to submit to us your traditional ad material, at least 2 weeks before the flight of any ad campaign.
We will measure the success rate of your ad vs. traffic on your website.
We also make recommendations on how to initially write and then rewrite your ads. The Market Tracking Product is a great way to remove the guesswork from the type of ads to run because we can tell you ahead of time whether or not people in your geographic area are even interested in how you would say what you want to say.
Please note, if you are going to take this Offline Marketing Tracking seriously we will need to work with your own media/printing company. We hope to develop an understanding that they should be following our advertising recommendations which might be new ideas for them.
Fee: $750 per reporting month
To Request This Service Call 888-872-0274 or use our Contact Form
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